Ron Tester says, I started my first company in 2001. When I first started, I thought we would get customers easily because of our superior service. We built a better mousetrap… and nothing happened. I soon realized that I needed to come up with a better way to get the word out, so I watched what my competitors were doing and did the same. The results were inconsistent and often abysmal. Imagine the pain of having a high-quality commercial produced, running the ad during your target audience’s favorite shows, and not getting a single phone call as a result. A five figure failure.
Disappointed but undeterred, I committed to figuring out really worked for marketing my company. I wasn’t interested in any marketing that wasn’t going to result directly or indirectly in paying customers. Instead of just guessing, I began experimenting; tracking my results, stopping what wasn’t working and doing more of what was. What I found, besides more customers, revenues, and profits, was peace of mind.
Things were going so well that friends started asking me if I could help them with their businesses. Some were established businesses that needed help getting new customers. Some were new businesses with small marketing budgets that couldn’t afford to waste time and energy on marketing that wasn’t going to pay off. I found that the lessons I had learned in my own business were helping other businesses grow better, faster, without all the pain I had been through. Now helping others build their businesses is one of my favorite things to do.
Jessica Brace- Jessica Brace: I started my first online company in 1999. Back in the time when you had a web design business that had to advertise in the yellow pages because there was NO online search. HAHAHA! I bring 20 years of marketing experience to the table with the Video Repurpose to Profit System. Spend
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Dr Shelley A Stravitz- For over 25 years, Dr Shelley A Stravitz has developed a consulting practice across the U.S. and worldwide that offered autism education, collaboration and support for parents, clinicians and educators toward autism optimal outcomes. She never worked directly with any of the children–except her own–coming from a deep knowing that when
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Anna Scheller- Anna Scheller is a radio show host, international speaker, author and small business owner. Anna Scheller started business as a real estate investor. When her business hit a slump, she turned to network marketing to make up for the shortfall in revenue. However, she struggled to set appointments and it was soon obvious
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About Karese LaguerreKarese is a Registered Dental Hygienist and Myofunctional Therapist. She founded The Myo Spot, a practice aimed at amplifying oral wellness to whole body wellness. Through tele-therapy she helps clients of all ages overcome tongue ties, TMJ disorders,… …sleep apnea, grinding, anxiety, and various breathing and orofacial dysfunction. Passionate about education and self-help,
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Alexis Parris- Alexis Parris is 21 years old. She is a trained dancer of 15 years and majored in dance when she attended Fordham University in New York City and the University of South Florida. However, her introduction to personal development has molded her into the Millennial Entrepreneur, Personal Development Speaker, and Author she is
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About Tim RhodeTim Rhode would tell you that he got off to a slow start. After growing up in the rural town of Portola in Northern California and barely graduating high school, Tim Rhode found himself at the age of 25 working as a grocery clerk with two young children to provide for… …He eventually
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Chris Puckett- Chris Puckett believes you’re mistakes don’t define you. I’m proof that you can recover from a bad start in life to become successful. I went from teenage delinquent, & highschool dropout to a successful family man, author, & multiple business owner. facebook.com/thechrispuckett puckettchris@live.com Chris Listen another #12minconvo Credits: Musical Background: ‘TAKE THE CHANCE’
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Kathryn Kemp Guylay- 2014– I was running a nonprofit organization called Nurture (I still run it); we teach nutrition and wellness to kids in schools and families (especially low income). I had made this move from “profit to purpose” (I used to be a high paid management consultant for Fortune 100/500 companies before my kids
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Heather Mason Heather founded Caspian in 2005, to produce conferences for innovative and socially good business space. Caspian’s social enterprise clients include the Skoll Foundation, the Omidyar Network, Code for America, Playworks, Endeavor Global, San Diego Zoo, and Futures Without Violence. Caspian has also worked with brands including HarperCollins, Vanity Fair, and Keurig Green Mountain Coffee.
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About Kim O’NeillKim O’Neill is a confidence coach for heart-centered women who are ready to rediscover their authentic selves, reclaim their personal power, and move forward with self-love and clarity. Through authentic confidence coaching and custom meditations, Kim empowers strong women who feel like they’ve lost themselves to reconnect with their inner light and live
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About Joseph BoltonJoseph Bolton is an American author, U.S. Army veteran, and passionate educator with deep roots in French-Canadian heritage. Born in Pawtucket, Rhode Island, Joseph grew up immersed in the stories and traditions of his mother’s French-Canadian family… …These early narratives about a mystical homeland known as Québec sparked a lifelong fascination with culture,
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Lisa Marie Platske- CEO of Upside Thinking, Inc. (http://www.UpsideThinking.com) , Lisa Marie Platske creates high-performing, leaders, coaching women in business from around the globe. An award-winning leadership expert and #1 best-selling author, she uses her law enforcement journey to share what exceptional leaders do differently to seize untapped opportunities, why connection is the new currency,
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