• Home
  • |
  • Blog
  • |
  • Jodi Salice, helping business-folk succeed with strategic visual branding

Jodi Salice

Hi! I’m Jodi Salice, and I used to be a rock star!

What does that have to do with graphic design?

Well, my band and I spent a lot of time trying to work out our “image” and “look the part.” We were talented enough to share the stage with a world famous band, but none of us fit the stereotypes of the rock band lifestyle.

We were introverted, substance free, clean cut, and eager to get home for bed at the end of every long gig. Oh… and we were Christians.

At the time, I was a graphic design noob (though I had a lifetime of art experience and a BA) and I designed all our branding and promotional materials. My work was “awesome” at the time because it made our band look like bonafide rock stars!

I sincerely thought that would help to make us famous, but our image didn’t fit the deeper essence of who we were… quiet and content in our own thoughts.

Consequently, we did not attract the right audiences. Gigs failed before they even began because we didn’t meet social expectations. Our “image” caused us to look the *wrong* part, and the discrepancy sabotaged our efforts to develop a loyal fan base.

Eventually, our band split and we went our separate ways. The experience was painful, but I learned a hard lesson.

I went back to college to focus on graphic design, graduated with a perfect GPA, and in 2005 after three years gaining hands-on experience at a local printing company, I left to pursue my career in visual branding.

I have since developed a MUCH better understanding of the deeper purpose of graphic design, won three American Advertising Awards, and have enjoyed all these years as an independent provider and church musician.

My mission is to continue helping business-folk succeed through high-quality, strategic visual branding.

And maybe sing a bit, too!

Related Posts

Marcus Aurelius Anderson, Author, TEDx Speaker, Keynote Speaker…/Ep2140

Marcus Aurelius Anderson Marcus Aurelius Anderson, Author, TEDx Speaker, Keynote Speaker, US Army Veteran, lifelong Martial Artist and High Performance Mindset Coach Companies, Leaders, CEO’s and entrepreneurs. While preparing to deploy with the U.S. Army, Marcus Aurelius Anderson suffered a severe spinal injury that left him paralyzed. After dying on the operating table twice, the

Read More

Nathilee Caldeira Ph.D is the Founder and Director of Let’s Talk Psychological Wellness P.C. /Ep2309

Dr. Nathilee Caldeira Dr. Nathilee Caldeira earned her Ph.D. in Clinical Psychology from Adelphi University and completed her doctoral internship at Columbia University Medical Center. She is a Licensed Psychologist in New York State. Dr. Caldeira has been providing consultation, training, individual and couples therapy services for more than fifteen years. She has expertise in using relatively

Read More

147: Twelve Minute Convos w/ Hal Elrod

Hal Elrod- Hal Elrod is best known as the author of the #1 bestselling book, The Miracle Morning, but what’s most incredible is that Hal actually died at age 20. He was dead for 6 minutes, broke 11 bones, and was told by doctors that he would never walk again. But not only did he

Read More

1300:Joey Price is the podcast host of Business, Life and Coffee (BLC)

Joey Price- Joey Price: I’ve spent over 10 years in the HR Industry. I started as a Human Resources Assistant and ended up in the boardroom as a Chief Executive Officer of an HR consulting firm. Through years of hands-on experience as an HR expert in several organizations, I have identified the needs to revitalize underperforming

Read More

794:Deborah Owen is an award-winning podcaster, best-selling author, copywriter, and content marketing specialist

Deborah Owen- Deborah Owen, award-winning podcaster, best-selling author, copywriter, and content marketing specialist, is the founder of Winning Content Strategy. This content marketing company helps small business owners increase their Impact, Influence, and Income by developing mutually profitable relationships through engaging and inspiring content. After 12 years of experience as a school librarian, and a

Read More

Engel Jones

I am a podcaster who has now had over 2900 recorded podcast conversations, plus 349 live interviews in 12 weeks, while driving through the 48 states of the US plus the eastern and western side of Canada.