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  • 701:Michelle Norris is the driving force behind the Paleo f(x)™ enterprise

Michelle Norris

Michelle Norris : CEO, Founder, Owner.On an LAX runway, waiting to depart the inaugural Ancestral Health Symposium and head back to their hometown of Austin, Texas, Michelle wondered aloud how in the world she and Keith would be able to distill all that they’d absorbed into usable parcels for the everyday clients they worked with. Then and there, the seeds for the Paleo f(x)™ event were planted.

Michelle was then, and is now, the driving force behind the Paleo f(x)™ enterprise. To say she is passionate about this movement is a major understatement. She lives and breathes Paleo f(x)™, and she is adamant about bringing Paleo — the diet, the lifestyle and the community engagement — to the masses.

Never underestimate a determined woman with a dream to change the world. And with Michelle at the helm, Paleo f(x)™ is poised to do just that.

Michelle is also a Founding Partner of ID Life, a new health & wellness company that will revolutionize the industry.


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I am a podcaster who has now had over 2900 recorded podcast conversations, plus 349 live interviews in 12 weeks, while driving through the 48 states of the US plus the eastern and western side of Canada.

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